Launched two months ago, with dog Emmylou in the leading role, APRR's short film entitled "La course" (The Race) against the abandonment of domestic animals quickly went viral on the main social networks, with more than 3 million views.
The threshold of 40,000 shares enabling us to make a donation of €40,000 to the SPA, APRR partner and beneficiary of the #APRRcontrelabandon operation, was reached and exceeded by the end of July.